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Monetizing Assault

How much would you pay to avoid sexual assault?

$500? $5,000?

According to AR Wear, protection costs about $60, safety one buys alongside anti-rape underwear, a supposedly indestructible garment guaranteed to withstand assault.

This New York based clothing company has recently secured over $50,000 in fundraising for its anti-assault intimates. The inventors claim their product will help women feel more secure and help defend against sexual predators.  Ultra-durable materials promise to deter attackers from easily removing a woman’s undergarments, giving women the “extra protection” they so obviously need.

Who knew it was possible to monetize sexual assault?

Act now and you can feel ashamed if you are a victim of rape and didn’t protect yourself as well as other shoppers.

Buy now and cash in on the idea that women need to purchase safety.

The issue according to AR Wear is not that rape exists: the real concern is that women are not protected from the danger of our own bodies. Being female is a natural liability — let AR Wear help protect you from your figure’s inherent deficiency.

Isn’t it enough that victims have to grapple with an unconscionable violence without the idea that the female form is the original wound? Isn’t it enough that women have to battle gender inequality without also being told that prevention of crime can only work with an assault shield?

We need an honest conversation about why rape occurs, why it is so much more about power than it is about sex. The perception of women as subjective victims will continue until we evolve along with it.

Every two minutes, someone is raped in the United States. There are approximately 237,868 victims of sexual assault each year.

1 out of every 6 American women has been the victim of an attempted or complete rape in her lifetime. Victims of sexual assault are 3 times more likely to suffer from depression, 6 times more likely to suffer from post-traumatic stress disorder, and 4 times more likely to contemplate suicide; 60% of assaults are not reported to police.

Every two minutes, someone is raped in America.

Buy now, and own a $60 mirage.

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One thought on “Monetizing Assault

  1. Why stop there? What about full body armour in your colour of choice, w/w’out frills, bling, and matching accessories? Or maybe we could go the other way. “Not wearing your anti-rape underwear? Then you asked for it, didn’t you.”
    Oh, hang on. Variations on that theme are already old hat, aren’t they.

    Sick, sick, sick…

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